Abstract:
This research aims to establish the main directions of the development of
gender identity as a cultural and artistic phenomenon in contemporary Ukrainian
literary works; to identify the main dominant transformations of gender identities
represented in artistic images. The study uses a comprehensive approach to the
methodology of interdisciplinary research: synthesis and analysis, interpretative,
descriptive, and structural methods. The main hypothesis in the work is the statement
that in postmodern thinking the subject is reduced to the image, so the image becomes
an important formant of gender identity, gradually transforming it under the demands
of society and public ideology
